True Blue Bay


True Blue Bay is a unique and colorful Caribbean boutique resort is set among tropical gardens in southern Grenada.

True Blue Bay needed to improve its social media effectiveness and boost awareness with UK consumers via social media.

Ginger Juice provided UK-focussed social media marketing betweeen April 2014 and February 2015 on Twitter, Facebook & Pinterest.

  • 50% increase in website referrals
  • 700+ new UK followers on Twitter
  • 600+ new UK fans on Facebook
  • British Airways re-targeting campaign